
Course By
Our Academy
Accredited Micro-Learning Program By London Intercultural Academy
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LevelAll Levels
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Last UpdatedJanuary 5, 2024
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CertificateCertificate of completion
Explore This Course
Description
Meta Ads Secrets is designed for beginners who wants to learn and for existing marketers who wants to sharpen their Facebook and Instagram advertising skills.
In this 4-week online training program, you will discover the secrets on how to create your Facebook (and Instagram) ads effectively, how to optimize for better results, and ultimately generate qualified leads and profitable sales
Topics covered:
- Evergreen Meta Marketing Formula
- How To Create Your Meta Business Account
- How To Create Your Facebook Page
- Facebook Page Crash Course
- How To Create Facebook Pixel And Add To Your WordPress
- Setting Up Your Ads Manager Column Breakdown
- Understanding Ads Manager & Objectives
- How To Create Custom Audience
- How To Create Retargeting Ads & Save Lost Traffic
- Advanced Retargeting Method
- How To Tweak Your Ad Targeting
- How To Spy On Competitors Facebook Ads
What I will learn?
- Evergreen Meta Marketing Formula
- How To Create Your Meta Business Account
- How To Create Your Facebook Page
- Facebook Page Crash Course
- How To Create Facebook Pixel And Add To Your WordPress
- Setting Up Your Ads Manager Column Breakdown
- Understanding Ads Manager & Objectives
- How To Create Custom Audience
- How To Create Retargeting Ads & Save Lost Traffic
- Advanced Retargeting Method
- How To Tweak Your Ad Targeting
- How To Spy On Competitors Facebook Ads
Course Curriculum
How to Create an FB Business Account
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How to Create an FB Business Account
03:15
How to Create Ad Account
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How to Create Ad Account
02:18
How to Add Payment Method
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How to Add Payment Method
01:47
How to Edit Business Settings
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How to Edit Business Settings
03:20
How to Add FB Page or Create FB Page
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How to Add FB Page or Create FB Page
18:40
Ads Manager Column Setup – Lead Gen
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Ads Manager Column Setup – Lead Gen
12:20
Ads Manager Column Setup – Purchase E-Commerce
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Ads Manager Column Setup – Purchase E-Commerce
04:38
How to Create FB Pixel
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How to Create FB Pixel
03:30
How to Add FB Pixel on WordPress
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How to Add FB Pixel on WordPress
03:28
How to Add Lead Event Code on Page
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How to Add Lead Event Code on Page
03:28
Installing the FB Pixel Helper
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Installing the FB Pixel Helper
02:02
How to Write Your Ad Creatives
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How to Write Your Ad Creatives
15:57
How to Create Campaign Conversions for Lead Generation
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How to Create Campaign Conversions for Lead Generation
31:12
Understanding Campaign and Ad Objectives
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Understanding Campaign and Ad Objectives
07:13
Using Built-In Video Maker in Ads Manager
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Using Built-In Video Maker in Ads Manager
08:01
Simple Split Test Campaign
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Simple Split Test Campaign
08:02
Certified Program
This program includes a complementary certification! Get your certificate upon course completion

Requirements
- Basic knowledge of Internet
Material Includes
- Experience two hours and five minutes of on-demand video access anytime, anywhere. With our full 30 day plan you can enjoy content from any mobile device, tablet or desktop. Dive in and get your daily dose of knowledge today!
Target Audience
- This course is for entrepreneurs, solopreneurs, business owners, and marketers who want to master the art of running successful digital campaigns on Facebook and Instagram. It is specifically designed to help you create ads that reach the right audience and generate more leads, sales, and revenue.
- Anywhere, Anytime, on any device
- Learn from expert founders
- 14 Days Money Back
- Registered and Accredited
- Certificate Included
- Constantly updated curriculum
Our courses have captured the hearts of all who experience them
100%
Completion Rate
6000+
Lessons
4.8
Users Rating
Open Education
Micro-Learning
Dynamic Training
How does it work?
Enroll in the course
Complete the enrollment form and proceed to the checkout menu where you can choose your preferred payment method. We currently support all major payment channels including Visa, MasterCard, American Express, and PayPal
Visit your dashboard page
After course enrollment, log-in to your dashboard page where you can find the course that you have enrolled in and start your learning journey

Complete The Course
Complete all modules, quizzes and assessments of the chosen course to mark the course as completed
Download your certificate
After completing the course, you will be able to download your personalized certificate with a unique bar and verification code
Our Learners are Successful and Thriving

LIA’s programs are highly interactive, ensuring participants are fully engaged and able to apply the learnings in real-world situations. We are proud to collaborate with such a forward-thinking platform that continues to set the standard for excellence in cultural training.
Carol Constant - Founder @ Whomlab

It's effortless & enjoyable learning, straight to the point and loaded with practical goodies. Lot's of interesting and helpful courses to choose from, addressing all kinds of issues from Artificial Intelligence to Wellbeing & Health.
DR. BRITTA SIMON - HeartMath Expert

As a leader committed to fostering diverse,equitable and inclusive workplaces, I highly recommend the LIA as a premier online destination for professional and leadership development.
MARIA DRUECO - CEO @ Inclusive Journey

Excellent courses on a variety of relevant topics important in today’s corporate world. All courses provide you a certificate too which is great. Good customer service too
AMIN FARID - Officer @ Court of Justice
we are here to answer all your questions
Here are some of the Frequently Asked Questions
Is London Intercultural Academy (LIA) authorised and registered?
Yes, London Intercultural Academy (LIA) is operated by London Intercultural Centre, registered in England and Wales under company number 14163851, UK register of learning providers – provider reference 10093621, CPD provider by the CPD Group under #781813, for more information about the center visit https://londoninterculturalcenter.co.uk
Will I receive a certificate upon finishing a course at London Intercultural Academy (LIA)?
How is London Intercultural Academy (LIA) so affordable?
Our goal is to make knowledge accessible for all!
We don’t think knowledge should only be for those with deep pockets. So forget spending lots of money, we will help you get accredited training without hurting your pocket.
We are proud to be doing things differently & that means:
✘ No contracts
✘ No minimum term
✘ No risk, you can cancel at any time!
Do You Offer Support After Course Enrollment?
Absolutely, We take pride in our excellent learner’s support during our working hours. You can always reach out by using the chat button or by emailing us at support@liacademy.co.uk
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LevelAll Levels
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Last UpdatedJanuary 5, 2024
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CertificateCertificate of completion